When gathering the internal environment of the company which is used to identify the strengths and weakness of the company. External Environment Elements Opportunities The external environment of the American airline company from a SWOT analysis is composed of its opportunities and threats facing the company.
Hospitality in the services provided through good relationship among the workers will contribute to a better rating of the company by the customers. With credit drying up across the sector, Boeing and Airbus could be stuck sitting on hundreds of unsold aircraft.
They could also improve their operations by making it more efficient with the use of more technology. Other threats being faced by the American airline company are terrorist attacks, hostile countries and lack of hospitality from enemy countries due to power differences Levine-Weinberg, Domestic competition is a greater threat than global competition.
The growth of integrated systems allows American Airlines to be more efficient and able to pass the cost savings down to their passengers. The company should provide better features and facilities on its international flights. The company has a strong market share and a versatile and a diverse portfolio.
Some strengths of the American airline can be positive and at the same time have a negative impact on the company. Other elements of the internal environment of this company are its activities and planned events. And of course, the company has to devise a plan to overcome the labor union problems which are increasing day by day.
When balancing the cash flow, the inflow is compared to the outflow whereby when the outflow exceeds the inflow, the company experiences a loss. Security of the customer is a critical issue for every business.
Threats Threats are another element of external environment for the American airline company. The SWOT analysis in this company is a way of identifying threats, weakness, strengths and the weakness of the company.
Lack of motivation and appropriate scheme of service for the workers contributes to reluctance. This can be done by having more airline hubs in other countries where air transport is in great demand. The strength of good cash flow is also effective in capturing the growth in technology by ensuring equipment is replaced and system updated as per the current technology.
More effort is therefore needed to improve on its services so as to compete with these international airlines. Once the economy stabilizes, this opportunity would be created by the economic dimension of the general environment.
AA has nonstop and seasonal routes throughout the US and also internationally. Strengths are also applied to capture the available opportunities in the business.
Another element of the internal environment is the physical resource of the company which is defined by the building structures, the company location, equipment and its sources of income. When a problem exists in this company, the information to be gathered in trying to solve this problem is how the workers are relating to providing teamwork.
The American airline as a company needs to balance on the cost of this equipment with their contributions to the company. Hiking the price is again will lead to losing of customers from the excuse of high prices. Most of the shareholders of this company are the source of capital to run the business.
Internal Environment Elements The internal environment of this company in composed of the human resource which is composed of the managerial system, workers, volunteers, and the business target population.
To maintain a capital source that is used to run the entire business, it is the mandate of the management to ensure there is a full trust from the shareholders by avoiding losses and going bankrupt Finance. The company should use its name and history to get more customers.
The company should cover these weaknesses to be successful.SWOT Analysis of Turkish Airlines Words | 4 Pages. History The Turkish airlines was established by the ministry of public works in the year Later the ministry of transportation took over the airlines.
The SWOT analysis for American is provided below, which should provide insight into the operations of American Airlines. Strengths: American Airlines possess strengths in several areas such as being a leading global entertainment and content company/5(1). A Swot Analysis Of American Airline.
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Published: 23rd March, Last Edited: The utilization of a PEST analysis with regard to American Airlines takes into account the political, economic, social and technological (NetMBA, ) environment the industry is embroiled in and how this has, is and will threaten to impact.
American Airlines is evaluated in terms of its swot analysis, segmentation, targeting, positioning, competition. Analysis also covers its tagline/slogan and USP along with its sector. Here is the SWOT analysis of American Airlines Group Inc which is an airline holding company offering domestic and global long haul flight services.
The Company has a strong alliance base with various international alliances. American Airlines is the founding member of the Oneworld alliance. American Airlines knows that in order to be profitable they have to be equipped to service their passengers to ensure they have he ultimate experience in air travel.
This will assure that they have repeat passengers and new customers. Their fleet is definitely an organizational strength as it enables AA to keep up with the [ ].Download